Win more deals.
with intelligent business cases
Value selling at scale for the world's leading GTM teams
"Symbe quickly became an indispensable part of our sales process. Our team adopted it enthusiastically, thanks to its intuitive interface and significant impact on win-rates."
Simon Kinneen - Sales Director, HubSpot
"Symbe enables our team to consistently and effectively sell based on value. It's so easy to use and embed into our sales process."
Karl Miklis - Chief Revenue Officer, Harrison.ai
"In Enterprise Sales, time and clarity are everything. Symbe cuts through complexity and helps our team focus on what actually moves the needle: compelling ROI, business value, and enabling our buyers to make confident decisions."
James Timperley - Head of Enterprise Sales, Gorgias
86%
Prospect collaboration rate
"Symbe is intuitive and user friendly, allowing our reps to create numerous customized business cases each week."
Chris Jacques - Head of Sales Enablement, SMB, Stripe
"As a Business Value Consultant, I'm always stretched thin. Symbe lets me support more deals, more reps, and drive more revenue."
David Hudson - Business Value Consultant, HubSpot
Win more deals
Give buyers a quantified reason to choose you, not another feature comparison.
Protect deal value
Defend your pricing with a clear financial case and reduce the pressure to discount.
Move deals faster
Build urgency around the cost of inaction and give stakeholders what they need to make a decision.
More predictable revenue
Make deal certainty easier to assess, improving forecast accuracy and overall revenue predictability.
The room you’re never in. That’s where most deals are won or lost.

“Where exactly is the return coming from here?”

“Can’t the team just use Claude?”

“Why should we spend $250k on this?”

“What’s wrong with what we have right now?”
Build and prove value at every stage of the deal.
1. AUTOMATE
Turn deal signals into an irrefutable business case
Symbe starts building before your team has to. It brings together existing deal insights and company context to create a tailored business case, ready to refine with your buyer.
Trigger automatically
Start business cases when the right criteria are met, from deal stage and ACV to custom signals.
Build from existing context
Bring together CRM data, call insights, company research, priorities, and value drivers.
2. Collaborate
Build a value story your champion will defend
Use the business case live in discovery to test assumptions, quantify the opportunity together, and build a case your champion can carry internally.
Shape it together
Validate assumptions live with buyers and refine the case as you learn.
Build internal buy-in
Give champions a living business case they can share, align around, and defend internally.
3. Prove value
Keep the value story alive after the deal closes
Carry the agreed business case into a live Value Tracker that measures realized impact and builds evidence for renewal and expansion.
Activate the Value Tracker
Carry agreed outcomes and assumptions straight into the customer relationship.
Track realized value
Compare projected value with actual outcomes and build evidence for what comes next.
Built for value selling, not assembled for it
General AI and DIY tools can do parts of the job. Symbe brings the workflow, governance, collaboration, and value tracking together out of the box.
Give every stakeholder the context they need
Build and prove value at every stage of the deal
Symbe gives sellers, revenue leaders, and buyers one shared business case, with the context each needs to move the deal forward.
1. Seller
Build stronger cases. Win more deals.
Know what to ask, quantify what matters, and build the value story with your buyer from the first conversation.
2. CRO
Standardize what works across every deal.
Standardize how your team builds and communicates value, with clearer visibility across every deal.
3. customer success
Build buy-in from day one.
Track realized value, prove customer impact, and drive stronger renewals and expansion.
Built for enterprise teams
Analytics & reporting
Track adoption, activity, and value-selling performance across teams and accounts.
User management
Manage users, access, and team structures across your organization from one place.
Admin & user roles
Control what different users can manage, edit, view, and access across the platform.
PowerPoint & Google Slides export
Share business cases when enterprise security policies or firewalls block shared links.
CRM integrations
Connect Symbe with the systems your revenue teams already use every day.
Granular permissions
Give every stakeholder the right level of access, visibility, and control.