We’re delighted to announce the appointment of Laura Guerra to our GTM Board of Advisors. With a prolific background in sales leadership and GTM strategy, particularly within the SaaS sector, Laura will bring valuable insights and strategies to propel Symbe’s growth and innovation.
Laura brings over a decade of expertise in directing sales and growth strategies across numerous high-profile organizations. In addition to providing strategic GTM guidance to Symbe, she serves as a Partner at Ocean Calm, providing strategic GTM consulting and advisory services to healthcare and health tech companies, and as an Advisor at Demoleap.
Prior to her current engagements, Laura served as the Vice President of Growth at Pavilion, where she was instrumental in leading the GTM strategy for subscription growth, quadrupling Pavilion’s Annual Recurring Revenue (ARR) over a three year period. At Pavilion, she also contributed significantly to professional development in her role as Dean of the Front-line Sales Manager School. This initiative has been pivotal in improving core sales skills for thousands of tech sales reps across the industry.
At Symbe, Laura will leverage her deep knowledge of sales processes and her extensive network across GTM areas of excellence to enhance our reach and expand our platform’s capabilities in creating compelling, data-driven business cases for GTM-teams globally.
